.svg)
ZHOME (company)
ZHOME
| |
.jpeg)
| |
| Type | Private |
| Industry | Jewellery • Fashion • Lifestyle |
| Founded | January 2025 |
| Founder | Sandeep Singh |
| Headquarters | Lucknow, Uttar Pradesh, India |
| Area served | India |
| Key people | Sandeep Singh (Founder) |
| Products | Fashion jewellery, premium accessories, lifestyle products |
| Brands | ZevarHouse (former) |
| Website | Official Website |
| @zhome_in | |
ZHOME is an Indian jewellery and lifestyle brand founded by Sandeep Singh in 2025. The company focuses on premium fashion jewellery, contemporary accessories, and modern lifestyle products sold primarily through a Direct-to-Consumer (D2C) model. Based in Lucknow, ZHOME has gained recognition for its minimalist branding, quality products, and strong digital presence.
The brand originated from a family-run imitation jewellery business and evolved into an independent e-commerce identity through self-learning, experimentation, and resilience.
History
Origin as ZevarHouse (2021–2024)
ZHOME traces its roots back to 2021 when Sandeep Singh started selling imitation jewellery on Meesho under the name ZevarHouse. Despite limited resources, he independently managed product cataloguing, packaging, and customer service.
ZevarHouse later received the Meesho Rising Star Award (2021), which boosted brand visibility and customer confidence.
First website attempt – zhshop.in (2024)
In January 2024, Singh launched his first website zhshop.in. The platform struggled to generate sales, resulting in financial setbacks. The failure motivated him to study branding, UI/UX, market research, and e-commerce systems more deeply, which later shaped the foundation of ZHOME.
Rebranding and launch of ZHOME (2025–present)
After a year of rebuilding, the brand was reintroduced as ZHOME with a new website, zhome.in, in January 2025. The rebrand positioned the company as a premium, minimalist jewellery and lifestyle label with an emphasis on modern Indian aesthetics.
ZHOME soon began receiving steady daily orders, driven entirely through organic growth—photography, cataloguing, marketing, and operations managed personally by the founder.
Today, ZHOME continues to expand across India with a focus on refined designs and accessible luxury.
Brand identity and philosophy
ZHOME’s style and brand values are built around:
- Modern design inspired by Indian aesthetics
- Minimalist, premium craftsmanship
- Accessible luxury for everyday consumers
- Authenticity, transparency, and customer trust
The brand’s visual identity features soft tones, clean photography, and detailed packaging that enhances the overall consumer experience.
Products
ZHOME offers a diverse range of jewellery and lifestyle items, including:
- Earrings – studs, jhumkas, danglers, contemporary designs
- Necklaces and chokers
- Rings
- Bracelets and bangles
- Festive and bridal collections
- Daily-wear minimal jewellery
- Premium curated lifestyle accessories
The products are designed for urban as well as semi-urban customers seeking quality at an affordable price point.
Business model
ZHOME operates through a D2C e-commerce structure with a focus on:
- Online sales and digital marketing
- Social media-driven brand visibility
- Lightweight inventory
- High-quality packaging
- Fast logistics and customer service
The brand also continues to receive marketplace orders, while long-term strategy prioritises strengthening its independent ecosystem.
Digital presence
ZHOME’s digital presence includes:
The brand uses minimalistic visuals, short-form content, festive campaigns, and customer testimonials to build audience engagement.
Founder
ZHOME was founded by Sandeep Singh, an entrepreneur from Lucknow who built the brand from the ground up. His journey—marked by academic struggles, emotional setbacks, a failed website, and later recognition through the Meesho Rising Star Award—forms a core part of ZHOME’s storytelling.
Future plans
ZHOME plans to expand categories and evolve into a full lifestyle ecosystem. The founder is also developing a complementary cosmetic brand named Samrish, intended to integrate with ZHOME’s beauty–fashion–lifestyle model.